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Words: William Gregory MRICS, Golding Young and Mawer Auctioneers
Featured in the August 2014 issue

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Dating back thousand of years, auctions are one of the oldest forms of marketplaces for the exchange of goods. The added element of competition over simple bartering gives the seller the chance to maximise the deal and the buyer the opportunity to outbid rivals. This balance is the base of auctions, with all their excitement and drama.

Today the auction method of selling items is more popular than ever, with modern technology expanding and developing the format. Traditional auctioneers such as Golding Young have modernised with the changes. Television programmes regularly attend the auction rooms, broadening the appeal to the general public. Internet catalogues reach a wider audience and live auction bidding allows potential buyers to bid from anywhere where there is a computer connection.

This modern day feature has resulted in worldwide audiences at each of our salerooms in Lincoln, Bourne and Grantham. Over the last three years the increase in numbers has been truly remarkable. Thousands of potential buyers regularly view the online catalogues and then go on to bid, sometimes with spectacular results.

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