Strengthening the appeal of the iconic Land Rover Defender

Featured in:
October 2012

Land Rover Defender customers seeking a higher level of specification can now enhance their vehicle even further with three additional options and a choice of two new exterior body colours, Barolo Black and Havana.

Options of a new premium seat design, upgraded in-car entertainment and a choice of four new contrast roof colours are now available to Defender customers.

Substantial improvements were made to the specification last year, including the introduction of the EU5 2.2-litre diesel engine, ventilated discs and detail improvements to the three speed-limiting options were also added for fleet users wanting to benefit from effective control of fuel costs.

“The appeal of the Land Rover Defender has been strengthened with the opportunity for customers to enhance their driving comfort and also to personalise their vehicle with a range of contrast roof colours. Underpinned by the powerful 2.2-litre diesel engine and its go-anywhere capability, the iconic Defender retains the rugged appeal that it’s always been famous for but now with even greater customer choice,” said John Edwards, Land Rover global brand director.

UNIQUE VEHICLE ARCHITECTURE
The Defender’s unique vehicle architecture remains unchanged. The chassis frame is available in three different wheelbases and in both standard and heavy-duty guise (for even greater load-bearing capabilities). A total of fourteen separate body styles – from pick-ups to crew cabs and station wagons – are produced on the mainstream production line. The 2013 Model Year Defender went on sale in September with prices starting from £22,350.



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