The Gun Trade Association and the Game Fair announce new partnership

Featured in:
February 2019

The GTA and The Game Fair have teamed up to offer unparalleled access to shooting enthusiasts, the countryside loving public, and crucially, to a huge potential new audience.
The Game Fair is the largest event of its type, providing visitors with choice, advice and practical have-a-go facilities to enable customers to try before you buy. More than 120,000 visitors are expected to the annual event taking place this year from 26th-28th July at Hatfield House.

In a new partnership that started on 1st January, GTA Members will receive a 25% discount on exhibition space for guns and ammunition on Gunmakers Row® applicable to the 2019 event and beyond. T&Cs apply.

The GTA will also be helping deliver The Game Fair experience with a new ‘Gunmakers Theatre’ offering a range of gun, ammunition and trade presentations to inspire the public across the three days at Hatfield House. Live demonstrations by renowned experts from the trade will educate shooters and help inspire new generations in shooting but also in their career options.

Trade exhibitors can expect new enhanced facilities too and there are additional benefits for wholesalers. A new ‘Trade only’ extension to the Gunmakers’ Pub offering a meeting space, phone charging points, networking, breakfast deals etc – and somewhere to find the occasional moment of peace – will be built with access exclusively for GTA members. A significant networking event is also planned for the trade; as exhibitor preparations are completed on the Thursday evening, The Game Fair and the GTA will host, a chance to meet with GTA Council members and other businesses from the trade for an informal ‘pie and a pint’ before it all kicks off the next day.

Arrangements will be available for wholesale companies to receive tickets to invite retail guests to The Game Fair as part of a package of measures for this section of the trade.

The Game Fair, Hatfield House, 26th-28th July 2019

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