2021 – a diamond year

Featured in:
June 2021

To many people the E-type is as sensational a car today as it was when it was launched in 1961. Then, of course, it was a sensation. It was vivacious, sensuous, shocking and fast – as much a symbol of the ‘Swinging Sixties’ as The Beatles or the mini skirt. But a sign of greatness was that the E-type was no passing fad. Over the years the love affair between this beautiful sports car and enthusiasts everywhere has endured.

Appreciation is often kindled by rarity. Relatively, the E-type is not rare and yet it is highly revered. There are, it is true, faster cars today and there are better built, more sophisticated cars. But it is debatable whether there exists any more beautiful car.

Nothing is perfect in the real world and the E-type was not perfect. It was, however, a tremendous step forward. Just as the XK 120 had brought racing car performance to the enthusiast in the street, so, 13 years later, did the E-type. And just as the XK 120 put Jaguar way ahead of its rivals in the performance stakes, so the ‘E’ did the same. Both boosted British prestige and engineering worldwide.

E-TYPE 60
E-types are not for posing; they are for driving. This is no static event: the E-type 60 will enjoy plenty of action over two days at the suitably historic Shelsley Walsh Hill Climb, the oldest race track in the world still in use, ideally situated in the Midlands, on 12th June 2021. That action will include competitive timed climbs, cavalcades and demo runs by famous cars and personalities. The charismatic ’60s and early ’70s will be celebrated in every way.

Star cars will include 9600 HP: the original launch press car, the oldest Jaguar E-type in existence, the original 150mph E-type and subject of the book The Most Famous Car in the World, published by Orion. Plus the red E-type from the movie The Italian Job.

The supporting cast includes hordes of Minis (that other great British automotive icon, with the Mini Cooper also celebrating its 60th), distinguished E-type and classic car exhibitors, ’60s art, ’60s fashion, vintage and lifestyle stands, a Champagne house, cocktails and canapés, gin distillers…

The event charity partner is Hope for Tomorrow – with special guest Richard Attwood in attendance.

Entertainment includes ’60s tribute bands, ’60s and ’70s film footage on a big screen in the E-Theatre, as well as Q&As with celebrities fronted by Philip Porter.

JAGUAR E-TYPE
The Jaguar E-type was launched in March 1961 at the Geneva Motor Show. Early examples were literally mobbed in the street. Embraced by the public and stars alike, examples were owned by George Best, Tony Curtis, Johnny Hallyday, George Harrison, Mick Jagger, Grace Kelly, Peter Sellers, Frank Sinatra, Jim Clark, Bruce McLaren, Jack Brabham and Jackie Stewart.

Proving it had more than just good looks, the E-type won its first race, driven by Graham Hill, beating Ferraris and an Aston Martin. Remarkably, an E-type finished fourth at Le Mans.

The E-type was a 150mph sports car for a little over £2,000, a fraction of the price of Ferraris and Aston Martins. Production totalled 72,520, of which 83% were exported.

Enzo Ferrari, no less, described the Jaguar E-type as, ‘The most beautiful car in the world’.



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VOTING NOW OPEN for the Taste of Excellence Food and Drink Awards 2021! Categories:Restaurant of the YearWhere do you head for that special celebration and outstanding fine dining?Best Dining Pub of the YearWhere can you rely on a friendly welcome, some fantastic food, great drinks and that sense of a business in the heart of the community?Tea or Coffee Shop of the YearFrom a leisurely morning pick-me-up, a chatty meet-up with friends or light lunch to an afternoon tea treat, these businesses with their innovative services have kept spirits high.Hotel of the YearWhere have you wallowed in luxury and comfort for your holiday, wedding or special occasion?Bed & Breakfast of the YearWe are looking for charming and hospitable hosts whose premises offer outstanding levels of comfort and breakfast choices.Self Catering Establishment of the YearWhere have you found a home from home which is your secret escape in Lincolnshire?Producer of the YearTell us your favourite ingredient, product or brand which is ‘Made in Lincolnshire’.Drinks Product of the YearTea, coffee or an artisan tipple – sales have soared recently. Which is your local favourite?Best Cakes or Bakes of the YearCake makers and bakers have been an inspiration.Best Sweet Treat of the YearWhether yours be chocolate, fudge, marshmallows or jams we need your nominations.Best Independent Farm or Local Shop of the YearLocally yours, these businesses have continued providing innovative services and quality products on your doorstep.Best Newcomer of the YearWho or which new business has made their mark and overcome the challenges in recent times.We need your nominations - To vote go to www.lincolnshirelife.co.uk ... See MoreSee Less

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